Developing In-House Subject Matter Experts (SMEs)
ArtForm Business Solutions CEO Janet Waring explains how tapping one employee to become a “Subject Matter Expert” can benefit the entire organization. Read the original article on Forbes
The Noise of ‘Junk Food Marketing’
Learn how to eliminate the “junk food” out of your marketing. ArtForm Business Solutions CEO Janet Waring serves up several easy solutions. Read the original article on The Association 100
Data Science + Social Media
Artform Business Solutions CEO Janet Waring and Women in Technology colleague Erica Glotfelty discuss how data science and social media are marketing game-changers for businesses. Read the original article on Women in Technology
Turning An Uninterested Prospect Into A Loyal Client
ArtForm Business Solutions CEO Janet Waring and the Forbes Business Development Council say taking these actions will turn prospects into clients. Read the original article on Forbes
Eight Expert Rules On How to Approach a Small Client
Size does matter! Artform CEO Janet Waring and the Forbes Business Development Council recommend these eight strategies when working with a small client. Read the original article on Forbes
Generate more leads from your website using CRO!
If you lead a horse to water, you gotta make him drink! ArtForm Business Solutions CEO Janet Waring explains how to get get more from SEO with CRO. Read the original article on LinkedIn
6 Key Components that Drive Traffic and Conversions
A website is a must for businesses in today’s online world. It goes beyond simply providing credibility and legitimacy (although, to that point, some insurance companies will not even issue business insurance without one!) but your website can be a lot more than a business card or brochure. Done right, your website can, and should, […]
