Resources
Our Archive of Valuable News, Skills, and Information
SEO AI E-book
A prompt book for AI tools to propel your website's SEO
Recruitment Branding Checklist
A comprehensive recruitment branding checklist designed to attract top talent
Cookies Checklist
Follow this checklist to prepare your business for a cookieless world
GovCon Distribution Checklist
Distribution checklist for GovCon, broken out by channel and tactics
AI Adoption Readiness
A guide to start integrating AI into your marketing and business plans
Websites That Win Presentation
A presentation originally given at a GovCon event, these slides will walk you through what should be on everyone contractor's website.
Why Most Companies Fail at AI Adoption
Over the past year, companies have rushed to experiment with AI tools across marketing, operations, analytics, and customer experience. Teams test automation platforms, copilots, chatbots, and more, all hoping to unlock productivity gains, yet after months of experimentation, many leaders reach the same conclusion: AI hasn’t delivered meaningful results.
Search Is Fragmenting: Why AI Visibility Matters More Than Ever
Recent research analyzing search behavior across dozens of high-traffic websites confirms something many marketers are already sensing: Google is still massive, but it is no
What GovCon Leaders Should Know from the 2026 Google Public Sector AI Summit
On February 24, 2026, ArtForm attended the Applied Government GeoAI Summit at Carahsoft in Reston, VA, hosted by Woolpert Digital Innovations, Google Public Sector, and Carahsoft. The focus: How Artificial Intelligence (AI) and geospatial technologies are reshaping public-sector operations.
Stop “Optimizing for AI.” Start Understanding AI Visibility.
We need to slow down when someone asks, “How do I rank in AI?” Because the real opportunity isn’t optimizing for AI. It’s understanding AI visibility.
SEO, AEO, and GEO in 2026: How To Be Found Online
SEO, AEO, and GEO in 2026: Where to Spend Your Time to Be Found Online Search isn’t what it used to be. Once upon a
If Your SEO Is Working, Why Aren’t You Showing Up in AI Search?
If Your SEO Is Working, Why Aren’t You Showing Up in AI Search? This is one of the most common and frustrating questions marketing teams
