From Policy to Practice: How the Public Sector Should Use AI Now
From Policy to Practice: How the Public Sector Should Use AI Now Written by Raitchel Arnell, MBA, Director of Marketing The U.S. government has crossed a threshold in AI adoption. In July 2025, the Trump Administration released the AI Action Plan. Just weeks later, the GSA launched USAi.gov, a secure platform where federal agencies can […]
AI in Website Management
AI in Website Management (and How to Keep Your Site from Crashing) Artificial Intelligence is transforming how we manage websites — from personalized content recommendations and chatbots to real-time SEO optimization and predictive analytics. But with innovation comes new risks, especially for businesses running on WordPress or other plugin-heavy platforms. The very tools designed to […]
New AI Business Model Signals Shift in SEO, AI & Content Strategy
Why Cloudflare’s Pay-Per-Crawl Model Signals a Major Shift in SEO, AI, and Digital Content Strategy The internet is rapidly evolving, and not just in how humans interact with it. Cloudflare recently introduced new bot management tools, developed to allow better control over how AI and bots scrape and train on your site’s content. The new […]
Google’s AI Mode: How People Are Using AI in Search
How are people searching on AI At Artform we pay close attention to search trends. So it’s no surprise that AI has already become a daily tool for millions of people. A recent study shows that 71.5% of people use AI-powered search engines, with varying levels of frequency. In the past, we kept our search […]
Simple Tips to Improve Your SEO Rankings with AI
https://www.youtube.com/watch?v=-P8qy8XsX1U Understanding SEO: The Backbone of Digital Visibility Search Engine Optimization (SEO) is the process of optimizing digital content so that it ranks higher on search engine results pages (SERPs). The goal is simple—visibility. However, achieving this visibility is an intricate dance between content relevance, keyword strategy, and search engine algorithms. The digital landscape is […]
How OpenAI’s Sora Will Transform Video for Marketers
Imagine creating a cinematic masterpiece with just a sentence. How would that change your marketing strategy? OpenAI’s latest breakthrough, Sora, is set to redefine video production, offering marketers an unprecedented tool for storytelling. This cutting-edge text-to-video AI model generates high-quality, realistic videos from textual prompts, turning words into visuals within seconds. With the ability to […]
ChatGPT’s New Search Feature: What It Means for Your SEO
ChatGPT’s New Search Feature: What It Means for Your SEO Strategy ChatGPT now includes a search feature that enables it to pull live information from the web. In the ChatGPT message bar, you’ll notice a new Search icon. When clicked, it opens a dropdown with popular search terms, much like a search engine’s suggestions. With […]
Navigating the Debate: The Impact and Security of Open Source AI
The rapid development of artificial intelligence (AI) capabilities, especially large language models (LLMs), has sparked global debates. Do open source AI models benefit society by enabling rapid innovation, or do they pose security risks by allowing adversaries to misuse these technologies? Learning from Open Source Software (OSS) Fortunately, AI developers can draw lessons from the […]
Google’s AI Overviews: What Marketers Need to Know
Google’s AI Overviews: What Marketers Need to Know As Google continues to innovate in the search space, its newly rebranded AI feature, previously known as the Search Generative Experience (SGE), has officially been rolled out as AI Overviews. This change is crucial for marketers, publishers, and website owners because it significantly transforms how search results […]
