ChatGPT’s New Search Feature: What It Means for Your SEO
ChatGPT’s New Search Feature: What It Means for Your SEO Strategy ChatGPT now includes a search feature that enables it to pull live information from the web. In the ChatGPT message bar, you’ll notice a new Search icon. When clicked, it opens a dropdown with popular search terms, much like a search engine’s suggestions. With […]
Google’s AI Overviews: What Marketers Need to Know
Google’s AI Overviews: What Marketers Need to Know As Google continues to innovate in the search space, its newly rebranded AI feature, previously known as the Search Generative Experience (SGE), has officially been rolled out as AI Overviews. This change is crucial for marketers, publishers, and website owners because it significantly transforms how search results […]
Data-Driven Strategies for Effective Webinar Promotion
In today’s data-driven world, webinars have become a vital component of marketing and lead generation. At ArtForm Agency, we have extensive experience in email marketing and lead nurturing. We understand the efficacy of data-based strategies to make your webinar promotion more effective pre- and post-event. In this blog post, we’ll guide you through a recommended […]
Leveraging Recruitment Branding: A Strategic Approach for Government Sector Marketing
In the marketing realm, the concept of recruitment branding, also known as dual branding, is a key driver of success. This is especially pertinent when marketing to the government sector, a nuanced arena where recruitment plays a crucial role. As industry thought leaders, it is imperative to recognize the need to distinguish between two vital […]
How Brands Can Use ChatGPT & AI
Artificial intelligence (AI) has become more and more vital for businesses to maintain an up to date marketing strategy. The most popular technology within the AI space right now is the AI content generator ChatGPT. OpenAI developed this large language model to improve upon efficiencies by generating copy for blogs, social media and more! Let’s […]
4 Pieces of Bad Blogging Advice
Trish Bradley – Sr. Digital Strategist Guilty pleasure confession – I (sometimes) love bad movies. There is something oddly satisfying about watching a terrible film and being amused by poorly scripted plots, melodramatic acting, and budget CGI effects. There are some movies that are so ridiculous, so over-the-top, so bad that they’re good. And there […]
Critical Questions When Committing to a New Biz Dev Partnership
ArtForm Business Solution’s CEO, Janet Waring, weighs in on the 15 questions business development leaders should ask before committing to a partnership with another company. Read the original article on Forbes
15 Effective Techniques to Train Your Sales Team
ArtForm Business Solutions CEO Janet Waring stresses “hands-on learning” in this Forbes Business Development Council discussion on training your sales team. Read the original article on Forbes
How To Follow Up With New Prospects
ArtForm Business Solutions CEO Janet Waring explains how using your CRM platform can improve your follow up with prospective clients. Read the original article on Forbes
What Sales Enablement Means To Biz Dev Leaders
ArtForm Business Solutions CEO Janet Waring recommends these 3 things to set your sales team up for success. Read the original article on Forbes